This NAIA Social Media Leaderboard tracks and ranks d3 athletic departments and conferences social media efforts.
These are straight up leaderboards. In these boards institutions are ranked in descending order by number of followers/likes. The more followers/likes you have, the higher your rank.
In this leaderboard institutions are ranked by a calculated social media index. Followers/likes per undergraduate enrollment is taken into account. Also, there are penalties for not having all three accounts and for not having the same handle on all accounts.
The conference boards are straight up leaderboards ranked in descending order by number of followers/likes. Very few conference have Instagram accounts so currently only Twitter and Facebook are tracked.
If you have additions or corrections please fill out the submit form. Pending validation they will be included when the database is next re-indexed.
There are many institutions and collecting all the data from each institution is difficult. Please fill out the submit form if you see any missing institutions.
Many institutions have not finished setting up their facebook profiles. The Facebook stats are gathered by username. If a Facebook Web Address was never setup, there is no username to search by. For more information see facebook help.
Another possibility may be that the facebook account is setup as a personal profile and not a business page. If you have to click 'Add friend' and not 'Like Page' the account is setup as a personal profile and cannot be tracked by this tool.
The best attempt was made to list the most appropriate conference. If the conference listed is not correct please fill out the submit form.
These are the penalty points subtracted from that institutions index